This four-year plan serves as a sample to provide students with a clear path to graduation. A student’s path may differ from this example. Students are encouraged to consult with their faculty advisor each semester to ensure appropriate course selection.
Bachelor of Science in Marketing
Fall
|
Course |
Credits |
|---|---|
|
ENG 112 Written Communication |
3 |
|
MTH 111 College Algebra (prerequisite) |
3 |
|
Gen Ed Social Science |
3 |
|
Gen Ed Equity, Inclusion & Social Justice |
3 |
|
Gen Ed Humanities |
3 |
|
GEP 100 Academic Planning Seminar |
1 |
|
Total |
16 |
Spring
|
Course |
Credits |
|---|---|
|
CIS 217 Fund. of Business Computing |
3 |
|
MTH 221 Business Calculus |
3 |
|
Gen Ed Natural Science w/ Lab |
4 |
|
Gen Ed World Language |
3 |
|
Gen Ed The Arts |
3 |
|
Total |
16 |
Fall
|
Course |
Credits |
|---|---|
|
ACC 281 Financial Accounting |
3 |
|
ECN 201 Microeconomics |
3 |
|
ECN 204 Business Statistics |
3 |
|
Gen Ed US History & Civic Engagement |
3 |
|
Gen El General Elective |
3 |
|
Total |
15 |
Spring
|
Course |
Credits |
|---|---|
|
ACC 282 Managerial Accounting |
3 |
|
ECN 202 Macroeconomics |
3 |
|
Gen Ed World History & Global Awareness |
3 |
|
Gen Ed Perspectives on Gender |
3 |
|
Gen El General Elective |
3 |
|
Total |
15 |
Fall
|
Course |
Credits |
|---|---|
| BUS 377 Business Communication | 3 |
|
BUS 325 Principles of Finance |
3 |
| BUS 335 Principles of Marketing | 3 |
| BUS 366 Organizational Behavior | 3 |
| BUS 375 Business Law | 3 |
| BUS 389 Business Careers Seminar | 1 |
|
Total |
16 |
Spring
|
Course |
Credits |
|---|---|
|
BUS 345 International Business |
3 |
|
BUS 378 Business Gov’t & Society (Gen Ed: Contemporary Issues) |
3 |
|
ECN 304 Intermediate Statistics |
3 |
|
BUS 361 Production & Operations Management |
3 |
|
BUS 4XX Marketing Elective |
3 |
|
Total |
15 |
Fall
|
Course |
Credits |
|---|---|
|
BUS 441 Marketing Management |
3 |
|
BUS 4XX Marketing Elective |
3 |
|
BUS 4XX Marketing Elective |
3 |
|
Gen El General Elective |
3 |
|
Gen El General Elective |
3 |
|
Total |
15 |
Spring
|
Course |
Credits |
|---|---|
|
BUS 475 Strategic Management |
3 |
|
BUS 498 Internship (Optional) |
3 |
|
BUS 4XX Marketing Elective |
3 |
|
Gen El General Elective |
3 |
|
Total |
12 |
|
Course |
Credits |
|---|---|
|
BUS 432 Personal Selling & Sales Management |
3 |
|
BUS 433 International Marketing |
3 |
|
BUS 435 Consumer Behavior |
3 |
|
BUS 436 Marketing Research |
3 |
|
BUS 437 Advertising & Promotion |
3 |
|
BUS 438 Supply Chain Management |
3 |
|
BUS 439 Social Media & Digital Marketing |
3 |
|
BUS 440 Business to Business Marketing |
3 |
|
BUS 498 Internship |
|
|
Total |
12 |