Brand Guide

We are SUNY Brockport’s storytellers—and so are you. Together, we can 

clearly, consistently, and impactfully represent the SUNY Brockport brand.

Our brand is more than just a logo or color palette.

It’s how we reflect our values, our mission, and our Golden Eagle spirit in everything we create.

From our tone of voice to our visual identity, this brand guide brings together the tools and guidelines that help us speak with one voice.

 

suny brockport logo

Logos

Our logo is the cornerstone of our visual identity—building awareness, recognition, and trust for the SUNY Brockport brand.

Our Logos

Colors

We bleed green & gold. Learn how to convey pride, energy, and consistency through use of brand colors.

Brand Colors

Typography

Our typefaces create a clean, confident, and accessible look that supports readability and reinforces our brand personality.

Typography & Fonts

Spirit Marks

These extensions of our brand represent specific initiatives or areas, conveying excitement and pride. 

Spirit Marks

Downloads

Find assets to use in your next project, from Powerpoint templates to photos, and more.

Download brand assets

 

Our Identity

  1. Empowering

    Through affordable, high-impact education—combining expert faculty, experiential learning, and tremendous support, we help students achieve their educational and career goals.
  2. Welcoming

    We foster a sense of belonging through meaningful experiences and expansive connections. 

  3. Empathetic

    Care and collaboration is the name of the game. Our inclusive culture nurtures the whole student, allowing them to take pride in their own academic and personal journey.